Please use this identifier to cite or link to this item:
https://bibliotecadigital.iue.edu.co/jspui/handle/20.500.12717/3315Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Osorio Ospina, Henry Eduardo | - |
| dc.contributor.author | Galvis Carmona, Valeria | - |
| dc.date.accessioned | 2024-09-04T21:56:07Z | - |
| dc.date.available | 2024-09-04T21:56:07Z | - |
| dc.date.issued | 2023 | - |
| dc.identifier.citation | Galvis Carmona, V. (2023). Boreal Cultivo Hidropónico | spa |
| dc.identifier.uri | https://bibliotecadigital.iue.edu.co/jspui/handle/20.500.12717/3315 | - |
| dc.description.abstract | En este trabajo de grado pretende realizar un análisis de mercado a través de la estructuración de un producto alimenticio que busca promover estrategias de solución frente a la problemática que se viene presentando en el día a día de las personas, como lo son los malos hábitos alimenticios que causan un bajo rendimiento en las actividades cotidianas. Se realizaron algunas encuestas enfocadas en las personas que experimentan dicha problemática obteniendo resultados que sirvieron para construir estrategias basadas en un rastreo de información, tomar decisiones y ofrecer a clientes potenciales una solución asequible proporcionando un acompañamiento permanente. La estructuración de este producto se basó en el funcionamiento de un cultivo hidropónico ubicado en el municipio de Santa Bárbara, Antioquia. Contando con la experticia y guía de agricultores de la zona. El producto posee las características predominantes de la región antioqueña en cuanto a calidad, normativas de higiene y aprovechamiento de recursos naturales. | spa |
| dc.description.tableofcontents | Reto 1 Problema -- Preguntas Manual .. Experimento de validación y tres conclusiones o descubrimientos -- Reto 2 Arquetipo -- Encuesta -- Conclusiones o Descubrimientos | spa |
| dc.format.extent | 61 páginas | spa |
| dc.format.mimetype | application/pdf | spa |
| dc.language.iso | spa | spa |
| dc.publisher | Institución Universitaria de Envigado | spa |
| dc.relation | info:eu-repo/semantics/article | spa |
| dc.rights | info:eu-repo/semantics/openAccess | spa |
| dc.rights.uri | https://creativecommons.org/licenses/by-nd/4.0/ | spa |
| dc.source | Institución Universitaria de Envigado | spa |
| dc.source | RI-IUE | spa |
| dc.title | Boreal Cultivo Hidropónico | spa |
| oaire.version | http://purl.org/coar/version/c_b1a7d7d4d402bcce | spa |
| dc.publisher.faculty | Facultad de Ciencias Empresariales | spa |
| dc.publisher.place | Envigado, Colombia | spa |
| dc.rights.creativecommons | https://creativecommons.org/licenses/by/4.0/ | spa |
| dc.type.coar | http://purl.org/coar/resource_type/c_2df8fbb1 | spa |
| dc.type.driver | info:eu-repo/semantics/article | spa |
| dc.type.hasversion | http://purl.org/coar/version/c_b1a7d7d4d402bcce | spa |
| dc.type.local | Artículo de investigación | spa |
| thesis.degree.name | Profesional en Mercadeo | spa |
| thesis.degree.level | Pregrado | spa |
| thesis.degree.discipline | Facultad de Ciencias Empresariales. Mercadeo | spa |
| thesis.degree.grantor | Institución Universitaria de Envigado IUE | spa |
| dc.rights.accessrights | http://purl.org/coar/access_right/c_abf2 | spa |
| dc.subject.proposal | Análisis de mercado | spa |
| dc.subject.proposal | Producto alimenticio | spa |
| dc.subject.proposal | Cultivo hidropónico | spa |
| dc.subject.proposal | Hábitos saludables | spa |
| dc.subject.proposal | Agricultura | spa |
| dc.subject.proposal | Cliente potencial. | spa |
| dc.subject.proposal | Market analysis | spa |
| dc.subject.proposal | Food product | spa |
| dc.subject.proposal | Hydroponic cultivation | spa |
| dc.subject.proposal | Healthy habits | spa |
| dc.subject.proposal | Agriculture | spa |
| dc.subject.proposal | Potential client | spa |
| dc.description.abstracteng | In this degree work, a market analysis is carried out through the structuring of a food product that seeks to promote solution strategies against the problems that arise in people's daily lives, such as bad eating habits. that cause poor performance in daily activities. Some surveys were carried out focused on people who experience this problem, obtaining results that served to build strategies based on information tracking, make decisions and offer potential clients an affordable solution by providing permanent support. The structuring of this product was based on the operation of a hydroponic crop located in the municipality of Santa Bárbara, Antioquia. Counting on the expertise and guidance of farmers in the area. The product has the predominant characteristics of the Antioquia region in terms of quality, hygiene regulations and use of natural resources. | spa |
| oaire.accessrights | http://purl.org/coar/access_right/c_abf2 | spa |
| Appears in Collections: | Mercadeo | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 2 F-DO-0025 VALERIA GALVIZ.pdf | 2.31 MB | Adobe PDF | View/Open |
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